Freelance Wellness Writer & Virtual Support Specialist

Helping wellness brands, food bloggers, creators, and small businesses communicate clearly, stay organized, and support their communities with confidence.

Hi, I’m Amy! Let Me Help to Make Your Workload Lighter.

I’m a certified health coach, nutrition coach, personal trainer, and experienced content creator with a passion for clear communication and creating supportive, meaningful experiences.
I’ve spent years helping people feel better — physically, mentally, and emotionally — through simple systems, approachable content, and stress-free organization.

Now I use those same strengths to help wellness professionals, recipe creators, coaches, and small businesses stay on top of their content, admin, and client communication so they can focus on the work they love.

I care about helping people feel more grounded, more capable, and more in control of their work. With my background in wellness and coaching, I’ve seen firsthand how the right support and communication can completely transform someone’s day-to-day — and I love bringing that level of care into my freelance work.

Get Started — Let’s Chat!

How I Can Support You

Writing & Content Creation Clear, supportive, SEO-friendly content written in your voice and aligned with your brand.

  • Wellness, fitness, and nutrition blog posts

  • Ghostwriting for coaches + creators

  • Recipe writing, formatting, and SEO optimization

  • Pinterest titles + keyword-rich descriptions

  • Email newsletters

  • Website copy (About pages, service pages, product descriptions)

Proofreading & Editing Polished, accurate, easy-to-read content for wellness professionals and small businesses.

  • Blog posts

  • Recipe posts

  • Website pages

  • Email newsletters

  • Resumes + bios

  • Fitness and nutrition educational content

Fitness & Wellness Content Support Beginner-friendly, approachable content for wellness-focused brands.

  • Workout descriptions + cueing

  • 1–4 week fitness plans

  • Exercise libraries

  • Blog-ready wellness topics

  • Recipe development + healthy swaps

  • “How-to” content for beginners

Virtual Assistant & Client Support Behind-the-scenes support to help your business run smoothly.

  • Inbox + communication management

  • Scheduling + calendar organization

  • Client onboarding workflows

  • Progress note drafting

  • Google Drive organization

  • Data entry

  • Template creation (PDFs, client guides, checklists)

Packages & Pricing

Simple, transparent, flexible options — or we can create a custom package to fit your needs.

Perfect for creators who need consistent, high-quality content with minimal effort.

Starter Content Bundle – $150

  • One 1,000-word blog post

  • Two Pinterest descriptions

  • Proofreading + SEO included


Recipe Writer Bundle – $85

  • 1 fully formatted recipe (intro, steps, notes, substitutions, and serving tips)

  • SEO optimization

  • 2 Pinterest descriptions

For food bloggers or wellness brands creating recipe content.


  • Inbox management

  • Scheduling

  • Client communication

  • Notes

  • Organizational support

Admin Support Hourly Rate – $30/hr


Wellness Coach Support – $300/month

  • 5 hours of virtual assistant support

  • 2 written pieces (blog, email, recipe, etc.)

  • Monthly summary + recommendations

Your part-time content + admin partner.


  • SEO-friendly wellness / nutrition / fitness content (1,000–1,500 words)

  • Includes proofreading, formatting, and optional Pinterest descriptions.

Writing Projects – Starting at $80 per project


  • Mix and match any of the services above

    **An estimate of time, or a ‘bid’, for each chosen service and will be agreed upon by both parties before payment is given and work begins

Build-Your-Own Package — $40/hour

*Policy: All hourly work requires advance purchase of hours prior to project start

Let's work together - Email me here!

Client Feedback From My Wellness Work:

  • “ Amy was a great listener and provided such wonderful support in working through our sessions. She helped me to realize what I truly need to focus on to really show up and be the best version of myself! Thank you, Amy!!”

    — Jessica T

  • “​​Amy is awesome! Her combination of insightful questions and great listening makes her a great Coach. She’s so down to earth and real, which makes her even easier to talk to! Amy is a wonderful coach!”

    — Ally S.

  • “Amy gives useable nuggets, and great feedback! I would love to work with her again.”

    — Tina J.

Let’s Work Together!

Whether you need consistent content, an extra set of hands behind the scenes, or someone to take admin off your plate — I’m here to support your work and help your business feel lighter and more organized.

Email me with your needs at:

amyj@zendenfitness.com

*I typically respond within 24-48 business hours.